

One of the highest-valued corporations is bleeding away relentlessly. Apr-Jun quarter alone is at a staggering loss of $5.2Bn If one looks at the entire landscape of the hugely valued startups, the story is no different. Changing batons from one VC to another in a relentless chase towards some rosy future where the golden rainbow
Long ago the world of Marketing was introduced to the acronym AIDTEA. While the Marketing Tools and consumer profiles may have changed, the 6 stages of A to A, Awareness to Adoption have remained and will remain constant.